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New age hiring, funny (& shocking) ChatGPT behavior, AI-generated movies?

Table of Contents
Curated Careers:
Jobs at Microsoft, Netmakers, and Codecrafters
Trends and Tidbits:
A huge essay that will change how you interview
Funny (& shocking) ChatGPT behavior
AI Arena:
Image REcreation AI
AI-generated movies are closer than you think
Seeker Spotlight
Priyanka Jain with 20+ years in communications and PR
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Curated Careers 💼
Influencer Partnerships Manager at CodeCrafters
📍 Internship, Remote.
💵 $800 - $2K
⚒️ Brief: Manage our YouTube influencer collaborations and communication.
Apply
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Trendy Tidbits 💎
This will change how you interview. It is a long piece of text, but necessary.
How many years of experience do you have?
What are your university grades?
What are your certifications?
vs.
What marketing campaign are you the most proud of?
What cool stuff have you been doing recently?
How would you market our business?
If you were to pick only one set of questions to ask in an interview, which ones would you pick? And, why?
Think about that for a sec.
The choice between these two sets is not just a decision — it is philosophical.
It's about thinking in a whole new way. A perspective shift.
We're moving…
FROM asking about school stuff → TO seeing what you can actually do.
FROM traditional qualifications → TO real-world applications.
This is important as a broader transformation in our society.
What mattered, doesn’t matter much anymore.
Because, what lacked, doesn’t lack anymore.
Here’s what I mean: back in the day, there was a lack of resources to learn from. There were offline libraries (remember them?) that were only accessible to some. Or, in other words, access to knowledge was gated. And the institutions that held the keys were celebrated.
Reasons like these, resourceful universities were a signal of a high probability of a learned or well-read graduate from the university. Compared to someone who is in a random corner of the globe.

But now? Access to resources is no hurdle.
If anything, resources are overwhelmingly available.
There is an explosion of digital resources, online courses, and communities.
Meaning… the gatekeepers of knowledge have changed.
And the gatekeepers are only your WiFi and your browser.

And this makes us think.
Where resources are plenty…
the better yardstick to measure is proof-of-work (what have you done?)
and proof-of-execution (how well have you done it?)
I don’t give a d*mn about your grades and report cards.
All that I care about is —
what have you been doing, what do you want to do, and how fast can you learn?
What cool projects have you brought to life?
What clever marketing tricks have you come up with and made happen?
Can you keep up and learn fast when things keep changing?
Wanna be a marketer? Awesome!
If I look you up online, will I find your webpage or something about you?
No? Then, what have you been doing in marketing? :)
Have at least one social media page OR a blog OR a newsletter that shows off you… your beliefs, what you know, and what you've done.
And that’s NOT optional anymore.
Phew… that was some serious stuff. Let’s lighten up the mood a little bit.
It was found that ChatGPT gets lazy and cozy during the holiday season.
For real.
There were people on Twitter posting how ChatGPT was refusing to complete tasks — just refusing. For many, it was providing shorter-than-expected responses.
One developer even suggested that it was taking “a well-earned winter break” with the research and thesis that: ChatGPT must be learning from its interaction with people that it chats with. And, people usually slow down in December and put bigger projects off until the new year, and that’s why ChatGPT could have been lazy in the season.
This leads us to a more interesting fact — ChatGPT responds to human-style encouragement, such as telling it (within your prompt) to "take a deep breath" before doing a math problem. People have also formally experimented with telling ChatGPT that it will receive a tip for doing the work.
When the AI model gets lazy, telling it that you have no fingers seems to help lengthen outputs, says the same research 😲
Now, take this.
Instructing AI to answer questions as if it were in the TV show Star Trek improves its mathematical ability. Why? No one is exactly sure why. More.
AI Arena 🤖
You see a picture while browsing the web and you love it so much, you want your own version of it. Maybe, with a tweak or two.
I found this cool tool called Synthesys X. It recreates any internet image into several versions, with your vision. Here’s what it did for me —
Image 1 — Original.
Image 2 — one of the 4 recreated versions by Synthesys X.

Original from Unsplash

Recreated by Synthesys X
In other interesting features, it can also turn a static image into an animation. Lots to find, give it a try (25 free creations a month). Not Sponsored.
Do you know OpenAI is now slowly rolling out this platform called Sora that creates videos? People are going crazy!
As an example — check the output video on this Twitter thread created using this simple prompt “fly through tour of a museum with many paintings and sculptures and beautiful works of art in all styles”.
Remember: this is from Version 1 of a tool that is not even fully launched. It is possible we will see AI-generated movies by the end of this year. Truly possible.
Seeker Spotlight 🔦

Meet Priyanka Jain — she has some of the best PR and communications background and work I have seen. Think of big-name actors, singers, influencers and government agencies. All of that is in addition to leadership and country-head roles that she has taken at various renowned companies in India.
Find her on LinkedIn to read about her impressive work and feel free to respond to this email if you would like an intro with her.
Would you like to see yourself in the next edition? Reply with your details.
It is absolutely free.
Thanks,
Deep Kakkad, your marketer friend.
PS → I will be eternally grateful if you respond with any thoughts or feedback about this edition. Help me give you better content and earn Karma points 🏆
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